A Case Study of Marriott International Essay

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EXECUTIVE SUMMARY

Marriott International envisions itself to be the world’s lodging leader. Its mission is to provide the best possible lodging services experience to customers who vary in backgrounds, language, tradition, religion and cultures all around the world. Marriot is committed to environmental preservation through using environment-friendly technology and engages in social responsibility and community engagement. We value our shareholder’s so we will only take steps that will ensure our growth. Most importantly, through our “spirit to serve”, we emphasize the importance of Marriott’s people and recognize the value they bring to the organization’s growth and success. It aims to increase revenues by 9% every year, to increase …show more content…
ight |Rating |
| | | |
|liquidity | | |
|current ratio |1.314036 |1.589311 |
|quick ratio |0.835052 |1.043601 |
| | | |
|leverage ratios | | |
|debt to total assets ratio |0.695156 |0.671512 |
|debt to equity ratio |2.280367 |1.761378 |
|longterm debt to equity ratio |1.317036 |1.105474 |
|times interest earned ratio |-8.04032 |-6.76415 |
| | | |
|activity ratio | | |
|inventory turnover |10.06623 |9.92268 |
|fixed assets turnover |3.669282 |3.40708 |
|total assets turnover |1.415929 |1.354045 |
|accounts receivable turnover |10.8863 |11.53846 |
|average collection period |33.52837 |31.63333 |
| | | |
|profitability ratios | | |
|gross profit margin |0.083141 |0.048052 |
|operating profit margin |0.08199 |0.062078 |
|net profit margin |0.05 |0.581739 |
|return on total assets |0.070796 |0.078429 |

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