This advertisement shows the picture of the product in the center to show the product …show more content…
It uses ethos with the question about the personal trainers using the fat fader. But in reality, I do not know a personal trainer that uses this product. So it is false advertisement as well as the steps when it says that it is as “easy as 1, 2, 3” because it represents that there is no hard work that needs to be done. Until you actually read the back of the product and look for its instructions, but it will probably say that you have to work out with it. When some people would think that all they have to do is apply it and the cream does the work on its own. Pathos are expressed with the pictures because it shows how you could have your body looking like. It makes you feel like you want to start working out on your body by looking at the pictures. The pictures have transformations of people that want to make you start on your weight lose formation as