Alisa Doctoroff Case Study

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Here is the background on Alisa Doctoroff, Suki Sandler and Larry Mentzer.

On Doctoroff:

As everyone seems to know, Alisa and her husband Dan Doctoroff have enormous capacity. Because of this, I didn’t want waste a lot of time on there-at least for now. Larkspur and ResearchPoint both estimate Dan’s net worth at $10 million plus and I see no reason, at least for now to get a more refined estimate.

I reviewed the Raiser’s Edge file and it’s obvious that AJWS has tried several different strategies to engage her.

From a 12/2013 Raiser’s Edge note- “Strategy for Engaging- Alisa is “over committed” and “We hope that she'll get more involved (and make larger gifts) once her tenure at UJA is over”.

Although I’m not sure when her term as UJA president will be ending, (she has been in the position for almost two years), the only thing I could think of that doesn’t seem to have been tried might be to reach out to past AJWS board member Sally Gottesman. Note-This could be a bit of a slippery slope because Alisa is on the board of Moving Traditions, which Sally founded and serves as Board Chairman. However, I was wondering if Sally might be willing to give at least some insight on better engaging Alisa without getting into a conflict of interest.
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(per conversation with JTS)” I’m sure someone has already thought of this, but she might be interested in making a gift in Ruth’s