Almost every parent and teacher must be familiar with the age old crisis of advocating good food to their kids. While most people surrender to the whims of their children, there are some schools that have found an innovative way to ensure that kids eat healthy food. Boulder valley was one of the first places that used food trucks in school campuses to sell food, which is basically the same food available in the school cafeteria.
Ann Cooper, the director of food services at Colorado’s Boulder Valley school district assures that there are absolutely no magic formulas applied to this. She says that kids tend to shun the school cafeteria because it does not provide a cool environment for eating. The food trucks on the other hand, not only provide…show more content… Now the food service committee is at a dilemma to meet demands as sourcing food trucks seems to be their biggest problem. It took Webber close to a month to source a truck and two more months to modify it for the Minneapolis school district. But he says the effort does pay off in a great way as the food truck can be used on campus during school hours and as a catering medium across the town after school. This in particular has a bigger reach since more people are made aware of the initiative and there is also the case of extra income by serving outside schools.
The initiative of serving food in trucks was initially inspired by the United States department of Agriculture (USDA) which had a similar drive. Here food was made available in areas where there was great difficulty for children to access the food service sites. Audrey Rowey, USDA’s food and nutrition service administrator has vouched for the strategy of using mobile feeding outlets. She says the strategy is a novel idea especially in off school seasons to make food available for underprivileged children.
The food truck needs to just serve 200 meals during lunch time to break even. It however has the capacity of serving a total of 700 meals and anything more than this is a great amount of revenue for the food services
