Assessment 1 Event Management Essay

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Event Management- Assignment 1 (Student No- 524931480)
1. Events occurring over the next month in Bendigo and Central Victoria

WM Loud Bendigo Tennis International
November 9th-16th
9:00-5:00pm
Free Entry. Competition fees.

Bendigo Craft Beer and Cider Festival
November 15th 11:00am-7:00pm
Tickets $35

Bendigo National Swap Meet
November 15th and 16th 9:00am-5:00pm
Weekend Pass $15
Saturday Adults $10
Sunday Adults $5
School Aged Children Free
No Concession

RACV Energy Breakthrough
November 20th, 21st, 22nd, 23rd
Free Entry. Competition Fees.

Water Safety Day
November 29th
12:00pm-3:00pm
Free Entry

Jimmy Possum Factory Tour
December 1st
10:00am-11:00am
Adults $20
Concession $12
Child (12-17) $ 8
Under 12 Free

Light Up the Christmas Tree
December 5th
6:30-9:30pm
Free Entry

Dribs and Drabs Cabaret Show
December 6th
7pm-11:30pm
Tickets $55

The Square- Bendigo’s Handmade Market
December 6th and 7th
10:00-4:00pm
Free Entry

Historic Post Office Tour
December 10th
11:00am-12pm
$15

Santa Tram
December 13th-24th
10am, 12pm, 2pm, 4pm (Daily)
Child $15 (includes a gift from Santa)
Adult $7.50

TreX Australian Cross Triathlon Championships
December 13th and 14th
Free Entry. Competition fees.

Eaglehawk UFS Dispensary- Canterbury Carols
December 14th
7:00pm- 9:00pm
Free Entry

Trove Makers Market
December 14th
10am-2:00pm
Free Entry

New Year’s Eve Midnight Fireworks
December 31st
12:00am-12:15am
Free Entry

Bendigo Community Farmers Market
January 10th
9:00am-1:00pm
Free Entry
2. Selected Event with largest Patronage- Bendigo National Swap Meet

a) Positive Impacts associated with event
20,000 people in attendance
Economic gain
No vacancies in accommodation
Showcases Bendigo and surrounding area
Encourages recycling
Successful social event
Community engagement
Affordability of items
Media coverage in social media, print media and visual media
A nationally acclaimed event
Volunteer opportunities

b) Negative Impacts associated with event
Increased traffic around venue
Limited car parking
Cost of car parking
Cost of food inside event
Varying stall spaces
Weather
Limited availability of items
Noise- venue close to residential areas
Cost of hiring casual staff on a weekend

3. The most popular events in Bendigo and Central Victoria and the purpose they serve in society.

I believe the most popular events in the Bendigo region are the following Sporting events.

The Bendigo International Madison is a cycling event that takes place over the Labour Day long weekend in March. It includes street cycling events as well as sprint racing and a criterium. Riders from all over Australia and the World take part in this event. The benefits of this event are International exposure, financial, sponsorship, health awareness, community partnerships, social participation and the opportunity to showcase tourism throughout our region.

The Bendigo Football League Grand Final is held in September each year following the Home and Away football season. The Bendigo Football League Grand Final has an attendance of 10,00-12,000 people and is held at the major sporting arena in the town the Queen Elizabeth Oval. This event brings together people from all walks of life whether they are supporters, players, umpires, coaches or committee members. Obviously there is health benefits for those who participate in the sport and other benefits include social, financial and community partnerships.

The Bendigo Cup (Horse Racing) is held in late October each year. And is one of the major events on Country Victoria Racing calendar. The Bendigo Cup is quite popular amongst the Horse racing fraternity as it is the last qualifying event prior to the Melbourne Cup held on the first Tuesday in November. Trainers, jockeys, members and spectators can from various states and territories around Australia as well as surrounding towns. The event is seen as quite a significant event
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