He explains his reasons for why he chose to run for president. He uses the rhetorical device repetition, for his tactic of persuasion. Repetition is very useful because it stresses the fact that more still needs to be done, and for America to continue to still be more prosperous, caring and free. The quote “March for a more equal”. This quote allows the audience to really identify what he means by more. By repeating the word more is giving a better visual on what the quote is saying. Barack Obama already has a fair list on how he wants America to be before he becomes president. The main goal is to convince people about his plans on becoming the future leader of the country. To be able to use rhetorical devices increases your chances of being elected and he uses these terrific techniques like diction, when he stated that “toward a better future for our children and grandchildren”. He wants to carry on his beliefs and legacy to future generations. This example of diction shows that he truly cares about not only himself, but of other people. A remark like this is extremely effective because people will now understand his goals not just for the present, but the future. His ability to envision such a positive future is very helpful on allowing people to believe in