Justify your answer with relevant examples. In the given context, some potential benefits and challenges could be as follows. Multicultural teams bring diverse viewpoints, ideas, and experiences, which foster creativity and innovation, which can improve problem-solving and develop a product that resonates with a broader audience. For example, in Netflix’s million-dollar algorithm challenge, a team of unrelated people beat the company’s existing program for user movie rating predictions (Beilock, 2019). Another example is Coca Cola, who leverages team diversity to create culturally relevant marketing campaigns ("Diversity, equity & inclusion”, n.d.). On the other hand, multicultural teams may struggle with misunderstandings due to communication barriers and lack of trust from not understanding each other’s backgrounds. For example, in Britain, “it's fine” means “it is not good enough”;, in most other places, “it’s fine” means “it is good enough”. Also, in China, seating arrangements follow hierarchy—a senior does not sit by a junior; failing to communicate the intention behind seating plans may cause feelings of disrespect or distrust ("3-real life examples”,