For a long time ago people have been communicating through clothes their own personality, identity. When people choose what to wear they are defining and describing themselves as individuals. People started wanting to stand out from the big crowds and be different from other people, changing the way they use their clothes, giving a personal touch, trying to stand out from the common way that people were used to wear it.
Fashion can be defined as a constantly changing trend and by people wear what they want, they can decide in which way they want to be perceive, showing that fashion is not just a way to look good as it transcends social and cultural barriers.
People can communicate through their clothes without even talking to each other. Dressing has become a way to create and reveal information. What people are dressing can tell parts of who they are in minutes: “ Long before I am near enough to talk to you on the street, in a meeting, or at a party, you announce your sex, age and class to me through what you are wearing” (Lurie, 1981: 3)
By looking at different fashion statements people give a lot of important information about what they are wearing as it is explained in The Language of Clothes “ very possibly give me information (or misinformation) as to your occupation, origin, personality, opinions, tastes, sexual desires and current mood” that fashion gives details of lifestyle such as work placement, feelings or even hygiene.
The perception of people around can be very predictable in terms of their reaction on a person wearing this or that style of clothing. Fashion is one of the most powerful means of communication, which sometimes may play a vital role in the life of a