Furthermore, King and Thoreau capture the bigger audience by reaching the individual. Thoreau and King do this to inspire the individual to take action.The two writers do this by writing about the kind of moral actions the individual should take.They appeal to their audience through their use of ethics,logic, and emotion.Thoreau and King do this to try to; however, each writer has a specific audience in mind.For example, Thoreau says “ but a hundred thousand merchants and farmers here, who are more interested in commerce and agriculture than they are in humanity”(Thoreau 3). Thoreau is saying that the merchants and farmers are more interested in agriculture and commerce than in moral justice, and humanity. This proves Thoreau’s statement