Country Analysis Australia

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Starting a business in a new country is a risky venture. Many things have to be put into consideration; for example, the business culture in the country of interest, political environment, economic climate, technology, target market and so on. These things have to be considered and carefully examined to determine if the product will succeed or not. Understanding the differences in cultures and the way the economic systems work will help to determine the profitability of the business venture. Preparation and planning is therefore important in order to weigh the costs and benefits. This report will be discussing a country analysis for Australia; the benefits of starting business there, and a few facts about the country.

Country Overview
Australia
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“The working hours in Australia vary according to your employer, your position and the type of industry in which you’re employed.” (Australia Guide). A standard working day starts at 7am or 8am and ends at 3:30pm or 4pm. The average full time worker can spend between 40 to 42 hours a week at work. Australian’s do not normally work Saturdays and Sundays because they are “off days”.
“Australians are very direct in the way they communicate.” (“Australia Guide”) It is important to make an appointment and they are relatively easy to schedule. They should be made with as much lead time as possible. (Australia Guide) Punctuality is important in business situations. Therefore, it is better to arrive a few minutes early than to keep someone waiting.Negotiations proceed quickly and bargaining is not customary. They will expect your initial proposal to have only a small margin for negotiation. (Australia’s Cultural Diversity”) They do not like high-pressure techniques.
Customs, Traditions,
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Visitors should simply say, 'Hello' or 'Hello, how are you?' .Australians prefer to use first names, even at the initial meeting.” (“Australia Guide”) Small gifts are commonly exchanged with family members, close friends, and neighbours on birthdays and Christmas.They trade people such as sanitation workers and may be given a small amount of cash, or more likely, a bottle of wine or a six-pack of beer. “If invited to someone's home for dinner, it is polite to bring a box of chocolates or flowers to the hostess.” (Australia Guide) Australians appreciate a good quality bottle of wine. They also usually open gifts when received as a way of showing