Although not spelled the same, phat in slang form states something being up-to-date or attractive in description. The attractiveness of a woman is often demonstrated using the word phat. The attraction to a particular brand of clothing, car and musician is often classified as phat in the slang world. Phat is being used commonly by the hip hop industry and rap musicians to describe all kinds of items, places, or even a person in songs today. The very voluptuous backside of a woman is also known as phat in slang. Another well-known way of the new phat is the Phat Fashions line started by Russell Simmons in 1992(www.fundinguniverse.com). Phat Fashions launched two now well-known urban wear brands. For men, the Phat Farm collection was created, and for women, the Baby Phat brand was created. The spelling was changed to make this word different not only in appearance but also in classification of its meaning in today’s slang