2013
(
Union
2012 (1)
(2)
(Billion Units)
($ Millions)
2013
2012
185.1
2013
($ Millions)
198.0
2012
2013
2012
(2)
(Billion Units)
($ Millions)
2013
2012
296.5
2013
($ Millions)
303.8
2012
2013
2012
(2)
(Billion Units)
($ Millions)
2013
2012
301.3
2013
($ Millions)
326.6
2012
2013
2012
(2)
(Billion Units)
($ Millions)
2013
(1)
2012
97.3
98.6
2013
Excludes excise taxes on products.
(2)
Contents
1 Letter to Shareholders
4 Marlboro: The World’s Favorite Cigarette Brand
($ Millions)
2012
2013
2012
Marlboro
Marlboro
Marlboro the Philippines.
Parliament
L&M
investment and expect that our share should ever Recessed Filter
Hybrid
Parliament
Marlboro and Fortune. While recent developments
Marlboro ever achieved.
1
Six Consecutive
Dividend Increases
Since the Spin-Off
+104.3%
$3.76
$1.84
2008
2013
2011-2013 Total
Shareholder
Return – US$
Six Consecutive
Dividend Increases includes the major American tobacco companies
Since the Spin-Off
+104.3%
67.7%
$3.76
56.8%
35.0%
$1.84 per share.
FTSE
100
2
S&P
500
PMI
this phenomenon. We remain committed to
2008
2013
(1)
(2)
(2)
to their commercialization.
(2)
companies to be a carbon disclosure leader. We
(3)
(2)
(1)
(2)
(3)
3
Marlboro:
The World’s Favorite Cigarette Brand
Marlboro
Marlboro remains the preeminent premium
Marlboro brand architecture is a
Marlboro
Marlboro
Marlboro
Marlboro:
Regional Share Growth*
■ European Union
■ Eastern Europe,
Middle East & Africa
■ Asia**
■ Latin America
& Canada
18.6%
Marlboro Touch:
Marlboro Advance
Marlboro
Marlboro
Marlboro Touch
Marlboro Touch
Marlboro
Marlboro
19.0%
Recessed Filter
taste and less odor.
2012
2013
7.0%
7.1%
2012
2013
Marlboro Premium Black
Marlboro W-Burst
Marlboro Kretek Mint
5.2%
Marlboro
5.3%
Marlboro taste sensations.
2012
2013
taste sensation.
14.6%
15.0%
2012
2013
**Source: PMI estimates
**Excluding the People’s Republic
**of China and the Philippines
4
enhance our participation in the local
Marlboro and L&M
tobacco business.
Mexico: PMI Market
Share 2013*
(2013 Industry Volume*
34.6 billion units)
73.5%
*Source: PMI estimates
Marlboro Parliament L&M and Bond Street
Optima and Apollo-Soyuz. Most
5
€500
Platform 1
Platform 2
Platform 3
Platform 4
features an electronic holder that heats tobacco rather than burning it, thereby creating a nicotinecontaining aerosol with significantly fewer harmful constituents compared to cigarette smoke.(1) uses a pressed carbon heat source that, once ignited, heats the tobacco without burning it, to generate a nicotine-containing aerosol. It reduces harmful constituents similar to Platform 1.(1)
is based on technology that PMI acquired in
2011. It uses a chemical process to create a nicotinecontaining aerosol.
The product is still under development.
is an e-cigarette – a battery powered device that produces an aerosol by vaporizing a nicotine solution.
(1)
plant is expected to reach up to 30 billion units
6
volunteered to assist thousands
tion Philippines Inc. and local tions such as the Philippine
Red Cross to help restore livelihoods and rebuild the
tonnes
The 2020 goal that
2
emissions
emissions converted to CO2
7
3
Lucio A. Noto
Mathis Cabiallavetta
1
J. Dudley