Divine Roles Across Cultures Matrix Essay

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Knowing Your Audience Paper and Communication Release
Luis R. Molina-Rodriguez
BCOM 285
November 21, 2012
University of Phoenix

Knowing Your Audience Paper and Communication Release

To know your audience is a must or major component of communication of any kind. When you know the proper type of communication to be use and the proper information to be included in your message, will ensure that the audience will understand the message being delivered. Knowing your audience will ensure that the message is delivered appropriately and that the audience completely understands the message without any misunderstandings or confusion. In the event of a disaster or other emergency, knowing the audience that you will be delivering this …show more content…
As for the details, the family will want to know what and how this happened. They will also need to be given information about what the company is doing to save their loved ones. By giving this information the family will be a little less hostile toward the company, knowing that everything possible is being done to save their family members. Now to the part about being sensitive, the person delivering the message must understand that the families are in a fragile state of mind at the moment. The company spokesman could show compassion by staying throughout the rescue and talking to each family individually rather than in a group setting. A group setting is too impersonal. The tone that the spokesman will go a long way towards showing sympathy for the families and their loved ones. The company must also keep in mind that there will be several precautions that they will need to take prior to delivering the messages. One is that the company has an obligation to ensure that the family of the victims be notified before they are made aware of this by the media. They must also keep the family updated as the rescue progresses. Because the family members maybe emotional and distressed over the event, every communication to them must be delivered in a compassionate and in tactful manner. The company must also be time sensitive when delivering themes sage(s) to the family members. When delivering the message to the media, the company must ensure to provide factual
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