KATHERINE AND ELAINE
10 MARCH 2014
1
WHAT IS SOCIAL NETWORKING
Social networking is a means of communication.
A web site can be enabled to create profiles within that web site to form relationships with other users of the same web site who access their profile.
A social networking service is a platform to build social networks or social relations among people who, for example, share interests, activities, back grounds, or real-life connections.
2
SOCIAL NETWORKING
EVOLUTION
Pre – history
Caveman- cave paintings, rock carvings etc
More recent
Public meetings, breakfast clubs, themed parties
Up to date
Electronic networking
3
MOST POPULAR NET WORKING
SITES
Tumblr
Classmates
VK
Flickr
MYSPACE
Tagged
Ask.fm
Meetup
The total number of facebook users worldwide is 1.4 billion
4
MOST POPULAR NET WORKING
SITES
As well as the above popular sites there are many more including
Dating sites – Match.com
Gaming sites – FoxyBingo.com
5
SOCIAL NETWORKING IN THE
WORK PLACE
Social networking in the work place allows organisations to: improve communications and productivity ( www.
10/03/14).
To communicate effectively.
Provides an opportunity to widen business contacts.
Target a wide audience, making it a useful and effective recruitment tool.
6
ADVANTAGES IN THE WORK
PLACE
Expands market research
Implements marketing campaigns
Delivers communications and directs interested people to specific web sites
Improves business reputation and client base with minimal use of advertising.
7
DISADVANTAGES IN THE WORK
PLACE
It opens up possibilities for hackers to commit fraud