No Name
Savannah Harrison
English 1100
October 27, y
Elysium Trailer
The elysium trailer completes its purpose. A movie trailers producer goal is to get people interested in going to watch the movie it is advertising. They do this through music, words, tones, and eye catching scenes from the movie itself. This trailer wants to tell the viewers that the movie is an action fill fight for equality between two worlds. The Elysium trailer reveals one man with the motivation of saving one that he loves and his world being challenged with great poverty and sickness; instead of giving into the fact he chooses to fight against the most heavily guarded place in the universe.
I notice that this trailers much longer than trailer I often see. It was over three and a half minutes long with the extend trailer being over four minutes long. I think they did this to give the trailer enough time to explain the movie’s complex storyline. It seem as though the trailers had two parts. The first of the two they use to explained the storyline to the viewers before showing the more exciting action pack second part. The second part let the viewer know that if was going to be a tough fight showed how he was going to attempt to complete his goal. They need more time explain all the motives Max (our protagonist) had for attempting a seemingly impossible feat. It also shows how he will attempt to defeat Elysium and its army. In the extended trailer better explains how he may have a shot at beating the antagonist.
From a marketing stand the trailer does its job. It gets your attention as well give you an idea of what the movie is about. The trailer used everything that you might see a commercial to get you interested in buying a certain product. The producer use exciting music with elaborate action scenes in a well timed sequence as to build you up only to say go watch the movie.
The trailer uses word in an attention garbing way. The words used in the trailer are said in two ways in the two parts. One, they are flashed on the screen in between scenes. They did this in the first part of the trailer. The second was segments of characters lines telling the story of the protagonist. The words that flash onto the screen say that humanity is divided which is a vague and deep statement but it goes on to explain. It says we live on earth and the privileged live on Elysium. It goes on to state that on Elysium, there is no poverty, no war, and no sickness. After flashing each set of words it show a small clip depicting what it said. After saying “We live on earth” they showed what looked like a very rundown city. That showed earth was no longer a good place to live. Next, it flashed “The privileged” for this it showed people in a nice house. Following that flashed “Live on Elysium”. It depicted this simply by show parts of Elysium which looked like a very large structure that orbited earth. It then flashes no poverty, no war, and no sickness. To explain this it showed a woman in some sort of scanner that announces “All cancer cells removed.” Upon completion of the scan. At one point it shows Max panicking while a door closes and flashes “DOOR MALFUNCTION”. It then shows him on the ground while a robot rolls up, drop a bottle of pills on him, and tells him that he will die in 5 days. This seems to be the final of many reasons he wants to go to Elysium. After telling what seems to be a friend of is need to go to Elysium, the man says he thinks he can help. It
