FDI In India's Retail Sector

FDI in India's Retail Sector An Industry Research Report Part - A

Contents
FDI in India’s Retail Sector 3 Introduction 3 Research Objective 3 Global Industry 4 Smart phones 4 TV 5 Computers/Tablets 5 India’s Demographic Profile 6 Macro-environment factors 7 Political 7 Economic 8 Technological 8
Global factors 8-9
Appendix……………………………………………………………………………………………………………………………………………….10
Reference list 111-12

FDI in India’s Retail Sector
Introduction
In this research paper we are analyzing the global consumer electronic market and how India plays it roles in the global market. The main objective of this paper is to investigate potential risks and issues for multinational organizations in Indian foreign direct investment for this sector. In particularly we are looking at India’s economic profile and macro environmental factors, how it will potentially impact the capital investment?
India is world’s 3rd largest economy and still it is an unattractive destination when it comes to foreign direct investment. India is going through very fast change but its poor infrastructure is holding its growth potentials. India is still new when it comes to foreign direct investment. Until recently foreign companies were not widely welcomed in India through its tough foreign investment policy, however in 2012 several key changes we made by the Indian government to entice foreign entities.
Deakin corp. is a major fast moving consumer goods retailer in Australia. Since the relaxation of the FDI cap by the Indian government, the single brand retailing giants who are looking to expand operations have now identified India as a potential investment opportunity.
India’s retail market is one of the rapidly developing markets in the world with fast growing population of 1.2 billion people. India’s vast share of economy comes from its retail sector which amounts up to 15% and US $450 Billion. In the past majority of its population lived in rural areas but now it is changing and people are moving to urban area but still up to 96% of the market is consist of small family owned businesses. In the past FDI in retail sector was capped to only 51% but in India’s reform of its FDI policy this was raised to 100%, with the imposed requirement that foreign companies must source their 30% of the products from India. This sparked activism in major retail players in the world like Walmart and Tesco. Everyone was looking at India for investment opportunity with potential risks in the mind due to its poor infrastructure quality.
Research Objective
This report aims to investigate how India’s poor infrastructure is going to impact our client’s potential investment and if it is worthwhile to invest in India through FDI. Although India is growing very rapidly, it is still struggling to keep up with rest of the world when in relation to infrastructural development. In compare to other developing countries in the world India has some major development challenges ahead. We plan to investigate several key issues relating to this, in this report we will cover: 1) The current global market of single brand retail 2) India’s domestic retail market and the challenges it is currently facing in relation to its macro-environment 3) India’s current economic infrastructure
Research will be undertaken to give a better insight into the current situation India is facing. Relevant statistical data and graph formations will be used to further analyze India’s retail market and educate Deakin Corp. to enable them to make a more educated decision.
Global Industry
India is seen as being one of the most tantalizing investment opportunities for foreign investors to expand their operations into. With a population over 1 billion people, the substantial buying power is a major attraction to multinational corporations. This influx of foreign companies pursuing an interest in setting up their stores no doubt stems from the

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