The methodology I will use in the rhetorical analysis, draw from both the Greek and Roman philosophers. Using the portion of the Greek ideas of rhetoric, Kairos and Aristotle’s three forms textual appeal. Using Kairos, I will examine how it applies to Franklin D. Roosevelt's (FDR) analysis of his audience. I will also explore the forms textual appeal, ethos, pathos, and logos; FDR demonstrated with his audience. Finally, delve into the Roman canons of rhetoric: invention, arrangement, style and delivery, and how it relates to his first fireside chat.
First, I analyzed the Greeks had the concept of Kairos and how FDR used it in the fireside chats. This is the sensitivity to the belief that in any situation where the potential for active communication exists. (WAW 330) The communicator must be aware of the condition, timing, and views of the audience. Did FDR use this concept wisely? During this time, FDR was sensitive to the situation, the condition of…show more content… First, the canon invention is how the speaker gathers the material. This process took four to five days of overtime to prepare the content of the speech. Secondly, was the arrangement of the speech, this the classic beginning, middle and end. This was effective making the speech easy to follow, allowing the audience to remember the details. Third is style or the way FDR spoke. FDR purposely kept his speech and words simple for the audience to process and understand. Fourth, is the delivery of the speech, and one of the most important criteria of the fireside chats. This was the first time in American history that American citizens had access to the president's speech during a live radio broadcast. The effect of the delivery method was immense for the time. This facilitated a connection between the common citizen and the president that we take for granted
