Americanization
- Consumerism, individualism
- American products and values
- Cultural imperialism? Trying to homogenize world?
McDonaldization - Fast-food principles dominant in American and other societies - Uniform standards - Lack of human creativity - Dehumanization of social relations
Infantilization
- Benjamin Barber “consumed”
- Against “ethos of infantilization” that sustains global capitalism - Turning of adults into children through dumbed down advertising and consumer goods - Targeting children as consumers
- Homogeneous global products for young and wealthy, and for children => soulless and unethical global consumerism in pursuit of profit
Cultural …show more content…
Western 2. Confucian 3. Japanese 4. Islamic 5. Hindu 6. Slavic-Orthodox 7. Latin American 8. Possibly