Global Research And Analysis Of Air Canada

Submitted By karankls
Words: 1814
Pages: 8
Open Document
GLOBAL RESEACRH & ANALYSIS

October 09, 2013
Attn: Mr. Calin R.
Air Canada Centre,
40 Bay Street,
Toronto, ON

Dear Sir,

I am pursuing a research study which is a part of my subject- Global Research and Analysis at Centennial College, Toronto. I am doing this project on very interesting topic Innovation and Productivity. This topic gives a broad insight on weakness and need to restructure the Air Canada brand.

As we all know Air Canada is largest carrier in Canada and has become a brand symbol for Canada. The bad part is it lacks many factors which losing its brand value in airline sector. Therefore, the primary focus on the study here will provide you extraordinary strategies and tools used by market leaders. These tools have potentially helped their organization to stay on top and introduce a new change to customer value.

At the end of my study I will be able to come with a conclusion, if the tools are implemented in precise manner which will help to improve the management and further the organization. Since more competitors are entering in the market with better services that attracts the customers and increases their profitability. I believe this study will help you to target more customers and expand the business network across the globe. In the end leaving the customer with Wow effect! should be the vision. This will help improve productivity and understand the customer and update with market trends of airline sector.

I hope to make a research report on Air Canada which has always fascinated me to share my ideas and be associated with after my graduation. I hope to contact you in person as soon as possible to discuss more with you about this research project. I look forward to speaking with you.

Sincerely,

Karanjeet Singh Kalsi

Innovation & Productivity for Air Canada

Abstract
The most challenging question confronting business leaders and managers in this century is not “How do we succeed?”It’s how do we stay successful? The paper studies the link between innovation and productivity. In past few years, many airline industries are making remarkable innovation and increasing the productivity by exceptional services to the passengers. This paper also describes how other growing airlines implemented innovative strategies for better services to attract more customers. Not just for customers, employs are the essential part of any company. And which training and development tools are practices in their organization to train their employ and to retain.
.
Introduction
Air Canada is a largest full service airline provider in Canadian market. But also encounters many issues related to service as compared with other airlines. Today, providing an exceptional service and hospitality has become most important element in airline industry. Thus, many airlines have started to adopt innovation and productivity strategy to give “Wow effect”! While some airlines bought the change and are leading the market globally.
The question to be addressed in this paper that how Air Canada can develop its service better on the grounds of innovation and productivity. It still remains question whether cumulative productivity can be considered a good indicator of innovation activity implemented in Air Canada at global level.
As per remarks, stated by many passengers related to service, food, aircrafts, aircrafts interiors, untrained staff etc. Considering these critical problems how Air Canada can increase its efficiency in providing better service and balance itself with leading airlines.
The paper will widely discuss with various strategies like strategy service management, yield revenue management, innovation in airlines, employ training and development tools and case studies. Air Canada should apply these tools and strategies to uplift its service. Since, many new competitors are entering in Canadian Market.

Background
Today there are more than
Show More

Related Documents: Global Research And Analysis Of Air Canada

Global Warming Research Paper

Thesis: Global warming is a very complex issue in terms of science and economics. Some believe that Global warming is the beginning of the end of the world. While others believe that it is completely a hoax. I personally believe that Global warming is over-hyped. It is just another example of the media getting a hold of something and blowing it out of proportion. Despite your personal views of Global Warming one fact can’t be argued, which is that the government is spending a lot of money related…

Words 743 - Pages 3

Global Warming Research Paper

Global Warming Global warming has practically been the number one topic of discussion in today’s scientific research. What is global warming? Global warming is an increase in the average temperature in the earth’s atmosphere. For many years now, there have been discussions on whether global warming is caused by man-made carbon dioxide or natural greenhouse gases. Many scientists believe that man-made carbon dioxide is not the cause of global warming but there are some…

Words 1433 - Pages 6

Global Warming Research Paper

Walter Barraza Dr. Short English 1302 Global Warming 2/12/15 Global warming is happening as at this very moment some believe that it’s a direct factor from human actions while others believe it’s a natural occurring process. Its effects can already be seen worldwide from the oceans to the rainforests, but mankind has taken little to no precautions to prevent this global catastrophe. Everyone can do their part but to combat a global threat the world needs to unite as a whole to have any chance of…

Words 1770 - Pages 8

Global Warming Research Paper

Global Warming Global Warming has become quite an alarming issue in the past decade. Although most people don’t find it directly affecting their everyday lives. This is the reason not much is being done about it. Some people are in complete denial of this phenomenon, while others are positive it is happening. I personally, believe global warming is happening. My argument is to prove global warming exists. It exists because of society’s everyday habits to use natural resources at an increasing rate…

Words 1328 - Pages 6

Global Warming Research Paper

Lonna Carlisle GOVT 2305 S26 Global Warming Research Paper There is one thing that all people have in common, and that is that we all must live on this Earth. There is not one single person, group or nationality that can escape that truth, at least not yet. Mother Earth, as we call this beautiful planet that is our home, is completely irreplaceable and no amount of money can buy us a new one. We as humans are utterly stuck here, so the Earth's health and climate should be paramount to everyone…

Words 1072 - Pages 5

Global Warming Research Paper

Global Warming: Its effects on the Economy by Vincent Colletti Professor Shakely English Composition II July 1, 2008 Outline THESIS: From the findings of experts on Global Warming and Climatology, it can be concluded that Global Warming has a direct effect on our current global economy and the instability of the future. Introduction I. Background A. The study of Environmental Economics B. Economic issues and relations to past and future global warming estimates II. The…

Words 3775 - Pages 16

Global Warming Research Paper

In the United States we face a lot of issues ranging from social problems to environmental controversies. An issue that has been researched for decades is Global Warming. Throughout the years, scientists have watched for patterns and potential clues that would hint to the main causes of this potential crisis, concluding that greenhouse gasses emitted by humans have a substantial impact on the changes in climate. There have been many obvious ways that these gases have begun to destroy our environment…

Words 1397 - Pages 6

Arguments Against Global Warming Research

The issue of global warming has slowly presented itself into our society today. With all of the research that has been done, and the many scientist who have researched global warming, two very distinct sides have been developed. Within the global warming argument, two sides, those who believe in global and those who do not believe in global warming, have been formed. There are two opinions on the issue of global warming, and there is one argument that I find most persuasive in forming my opinion…

Words 526 - Pages 3

Global Nba Research Paper

Global NBA Jennifer Carr Wilmington University Global NBA Unlike the National Football League, the National Basketball Association has been growing globally faster than ever. In 2009 the NBA had a total of three preseason games in different countries. This year they are going to have eight in eight different countries. Financially, they have begun to have the sponsors of the game pay for all of the expenses and have drastically cut their expenses (Lombardo, 2013). By making…

Words 768 - Pages 4

Busn601 Global Management Research Paper

Sorenson American Military University BUSN601: Global Management Perspective 7 November 2015 Abstract The purpose of this paper is to identify what trade theories support the rise of China and India on the global stage. China and India have two of the largest populations in the world that provide the skilled labor. They also have the development facilities that can produce good for the world market at a much lower cost that is advantageous to global firms. These two countries also share some…

Words 661 - Pages 3