Google in China Case Analysis Essay

Words: 1618

Pages: 7

Open Document

Google in China
Business Case Analysis
Facts of the Case:
Key - Stick to the most important facts presented (Point form is expectable ONLY in this section) ▪ Case is based on the negotiation that took place between Google Inc. and the Chinese government to allow their citizens access to Chinese version of Google.com (Google.cn) ▪ Google looking at vast business opportunities in China as a long-term strategy. Due to its population size and market potential, China has become an attractive market for many U.S. and multinational companies ▪ In order to establish a presence in China, Google had to agree to allow Chinese government to censor access to certain sites ▪ Google take great satisfaction in being different from other …show more content…
Geographic Conditions (climate, terrain, seaways, natural resources) 2. Cultural & Social Factors (accepted behaviours, values, and customs; language, education, religion, social relationships) 3. Political and Legal Factors (type of government, political stability, government policies toward business) 4. Economic Conditions (type of economic system, general education level of the population, types of industries, level of technology)

▪ The two of these that are most applicable to this case are: Cultural & Social Factors The more similar one’s own culture is to another in history, language, religion etc., the less difficult it is to conduct business in that society.

Price theory Essays

arguments for and against entering the market for Internet search in China in 2005? There were many arguments for and against Google going into China like legal, cultural, and ethical challenges facing Google when the decision was made to provide services to China. When Google entered China, locations and hosted servers were maintained by Chinese employees in addition to strict censorship regulations governed by the Chinese government. Google was faced with managing employees and a business that followed…

Words 3747 - Pages 15

Google in China Essay

11/04/13 Google case analysis Chinese for Google Google faced many problems entering the Chinese market and when we look at the facts many of the problems stemmed from the same issues Pfizer faced when they tried to enter China. Google’s rise to global status made the founders and executive board believe they had made it and the major obstacles were behind them. Through Google’s actions when entering the Chinese market it is obvious not much thought or preparation went into the move prior. In…

Words 787 - Pages 4

Analyzing Google S Censorship In China Essay

Pavlik ACSG-575 Essay #1 - Analyzing Google's censorship in China II. Introduction Should the government have the power to censor search engine results? Is this a violation of the country's rights? More importantly, is it the duty of the search engine to defend the rights of the people and not restrict their results? And, if a company should choose to allow a government to censor their search results, is it ethically justifiable? Google, an online search engine leader, was faced with a decision…

Words 2008 - Pages 9

People ' s Republic of China and Google Scholar Essay

Chinas accounting system and the benefits or problems after implementing IFRS Luyi Peng The Peoples Republic of China was established in 1949. It is also called China today. The accounting system development in China can be divided into four periods. The first period is the early years of the new nation, Chinas accounting system was influenced by Soviet Union, which is called Uniform Accounting System. The Uniform…

Words 2583 - Pages 11

CSR report of baidu Essay

Is Baidu infamous in China? A study on Baidu's corporate social responsibility Executive summary Baidu is considered as China’s Google, it is the leading search engine in China, occupying over 70 per cent of the market share. By dominating the market, Baidu becomes one of the most successful IT companies. . However, by applying Carroll’s three dimensions model of CSR with combining stakeholder management approach into the corporate social performance assessment, it is…

Words 3451 - Pages 14

SWOT Analysis Tencent Limited Holding Essay

SWOT-Analysis of Tencent Holdings Limited Table of cContent 1 Introduction In March 2010 McKinsey published an article dealing with the obsession of the Internet of the Chinese population by concluding the following statement „People in the country’s 60 largest cities spend 70 percent of their leisure time online. Seismic changes in the consumer market are likely as a result.“1 China’s Internet population increased at the end of 2012 to a total number of 564 million…

Words 3046 - Pages 13

Summary & Critique About Article the Science of Desire Essay

win in competition. For example, Google and Baidu are competitors in online search in China. Google is the largest search website in the world, but it is not the No.1 in China. According to the article The plucky local search groups that defy Planet Google, Baidu’s share of the Chinese search market is 66.5%, but Google’s share in China is just only 11.3%. Jason Yu (2008) said, “Google has many excellent products, but not every product has performed well in China.” The reason is some functions in…

Words 2063 - Pages 9

3MA ESSAY

process. in other word, the ‘new’ management accountants are more all-rounded players compared to traditional scorekeeper/controllership role, furthermore, they are becoming cross-functional team key players as they will help decisions makers to analysis strategic issues and taking leadership in business with business managers also do a PEST(political, economic, social, technology) control for business to ensure the profitability and avoid unnecessary risks for business. (HANSEN/MOWEN) Here is a…

Words 2061 - Pages 9

Essay on Career Research Report

Career Research Report Google and Cisco Prepared for Mahsa Modirzadeh, Professor Linguistics and Language Development Department San Jose State University Prepared by San Jose State University October 16, 2013 TABLE OF CONTENTS Introduction……………………………………….……………………………………………….3 The Ideal Company……………………………….……………………………………………….3 Company I: Cisco…………………………………………………………………………………4 Background……………………………….……………………………………………….4 Products and Services…………………….……………………………………………….4 HR Work…

Words 3020 - Pages 13

Going Green Essay

green living practices. Many tenants are even willing to pay a premium for space in green buildings. One of the benefits is that employees will be more productive (Pentland). Developers are responding to and meeting this demand. Google also understands consumer needs. Google has offered a $3 million grant to the USGBC to support green building efforts. With this grant the USGBC plans to conduct further scientific research on building materials along with pushing for more material content transparency…

Words 1595 - Pages 7