American Apparel
SWOT Analysis
Marketing 304 Section 12382
Group# 5
Nancy Alonzo
Yavon Irving
Salvador Bustos
Cory Lashinsky
American Apparel is a vertically integrated clothing manufacturer, wholesaler, and retailer. AAI is best known for making basic, solid color T-shirts and undergarments. They have expanded into dresses, denim, bedding, pants, and accessories for men, women, children, babies, and dogs. Their long-term goal it to become the #1 destination for basic apparel –…
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