stimulus may or
may not be observable, and can best be
thought of as an independent or exogenous
variable. Affect, behavior, and cognition are
This research was supported by a Graduate Alumni
Research Award and a Herbert Toops Research Award
(both to S. J. Breckler), and by NSF Grant BNS
82-17006 (to A. G. Greenwald). It is partly based on a
doctoral dissertation completed in the social psychology
program at Ohio State University. The article was written,
in part, while the author was a National Institute…
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