online. In her article she quotes Claude Fischer, a sociology professor at University of California-Berkeley, “Those of us who study social networks believe they matter – that things do spread along social networks.” She adds that Nicholas Christakis, a physician and Harvard University sociologist states, “In many ways, human beings behave like flocks of birds or schools of fish.” She shares the observations by James Fowler, a social scientist at the University of California-San Diego, and Christakis…
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