Basics for Startups
Carolynn
Kirsty
Levy
Nathoo
What kind of entity?
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Delaware Corporation
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Keep it Simple
FORMATION
Be Organized
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Future due diligence requirements
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Humdrum reality of running a startup
FORMATION
EQUITY
Allocation
Purchasing
Vesting
Allocation
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Execution > Idea
(ideas = 0)
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How much equity for each founder?
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Look forward, not backwards.
EQUITY
Purchasing
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Paperwork Alert!
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2-Sided Transactions
EQUITY
Vesting
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Vesting is earning the right to permanent ownership of the shares over time.
EQUITY
Vesting
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Standard vesting = 4 years w/ 1 year cliff
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If founder leaves, company can repurchase unvested shares.
EQUITY
Vesting
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Why have vesting?
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Single founders should have it too.
EQUITY
FUNDRAISING
Logistics
Investor Requests
Company Expenses
Logistics
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Priced vs. Non-priced Rounds
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Paperwork Alert!
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Potential Dilution
FUNDRAISING
Investor Requests
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Board seat
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Pro rata rights
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Advisors
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Information rights
FUNDRAISING
Company Expenses
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What is a business expense?
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Keeping track of expenses.
FUNDRAISING
DOING BUSINESS
Founder Employment
Hiring & Firing
Legitimacy
Founder Employment
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Founders are employees of the company and must be paid wages / salary.
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Founder Breakups
DOING BUSINESS
Hiring Employees
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Paperwork alert!
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Consultant vs. Employee
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Equity for Employees
DOING BUSINESS
Firing Employees
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Fire quickly.
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Communicate effectively.
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Pay wages / salary up to point of termination.
DOING BUSINESS
Firing Employees
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Eliminate access.
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Repurchase unvested stock.
DOING BUSINESS
Legitimacy
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Know your