CASE 9: Horniman Horticulture
1. Assess the strengths and weaknesses of the company Horniman Horticulture.
- Horniman Horticulture has a variety of strengths and weaknesses, among them are a mix of quantitative numbers to support the performance as well as qualitative factors to support the performance. We should address the management to start with and their business philosophies. One of the co-owners Bob Brown has a very strong work ethic, which he has achieved through his fathers personal…
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