Incorporating the appeal to logos, she cites factual information such as the 2010 analysis in which forty studies showed how Internet use had a small effect on the overall well-being of individuals (2). Besides locating and analyzing research, Konnikova connects these findings to support the assertions made. Ethan Kross, a psychologist from the University of Michigan, argued that Facebook makes us sad and lonely due to participants’ reactions in his experiment (1). Research conducted in 1998 by Robert Kraut, a researcher at Carnegie Mellon University, also found that over the course of 1-2 years, a sense of happiness and connectivity dropped after using Facebook for the first time (Konnikova 1). By providing accurate information from researchers and connecting the evidence for deeper understanding of the situation, Konnikova builds her ethos as an author. She gains the trust of her readers by presenting valid sources and in turn, showing her knowledge on the