King JR. was one of the most influential men to ever walk the earth. He brought millions of people together to fight oppression. He did not need social media to spread his beliefs, he used word of mouth and “strong ties” to get people to come and protest with him. The political leaders of the 21st century work in a totally different way. Instead of giving speeches and going out and gaining support they band together on Twitter, Instagram, Facebook and thousands of other sites to enlist followers to come out and battle injustice. Gladwell constantly downplays the ability of such networks by saying things such as; “The things that King needed in Birmingham - discipline and strategy - were things that online social media cannot provide” (Gladwell para. 28), “If Martin Luther King, Jr., had tried to do a wiki-boycott in Montgomery, he would have been steamrolled by the white power structure.” (Gladwell para.