The Advertisement from manufacture items has been involved in our daily lives. Representing necessary and unnecessary luxuries, looking forward to convince individuals to purchase the product offered.
In the short video shown from “Meet the Parents” from the advertisement of the “minivan Toyota,” a vehicle from the Toyota company. The main point of this video is to impress individuals and drive them to purchase a new automobile, and by showing this affection to the buyer, the company is clever by placing a competitive family, medium class, in which it is adjusted in to the rest of society. Representing a couple of young parents, in their middle 20s to their early 40s, explaining their busy life style, living …show more content…
The bold guy representing himself as the Father in the clip, named his vehicle “The Swagger Wagon,” “ I like to call it the Swagger Wagon, you know cuz it has a certain swagger on it; it’s my fraise swagger like The Swagger you know”.by the they the great communication between the couple towards their children, the attention dedicated to them and the happiness reflected from them as well. The audience can perceive the great harmony in their lives and picture themselves in a same or similar situation. According to the parents referring to the vehicle; “It is a lot like our family, I mean, I would use the same words to describe it, I would say modern stylist and super good looking”. As for the persuasion of logos, it is also identified, creating a visible and clear image for the audience to observed the parents owing the same model of vehicle, that is are often driving the vehicle during for