Ownership
100% family owned by Gwen and Ken Sloane
Micro
Motto – “Quality without compromise”
Geographical location 32 South 151 East
Size of Vineyard
5.5 hectare
13 acres of vineyard land
Production
“Quality without compromise”
Handpicked = 100% quality
Do not sell to bottle ships. Prefer the intimate on site sale or through internet or phone orders
Types of Wine Produced
Chardonnay
Cabernet Merlot
Sparkling Rose
Fortified Wines
Shiraz
Sauvignon
Semillon
Petite Muscat
Locational Factors
Latitude and Longitude???
194km from Sydney
Upper Hunter – fair bit central
Sociocultural Factors
6th most visited place in Australia – 2.5 million people visit there every year
90% of income from tourists in area
Organisational Factors
Do no export or have a mail list
Have open cellar
Able to buy online and through phone
Political Factors
Wine equalisation tax = 29%
Electricity is $12,00 per quarter
Private Irrigation District pipeline – connected to Hunter river to minimise effects of drought
Grape Growing
Try to limit use of pesticides, herbicides and fungicides. Prefer the use of organic soil or ‘green manure’.
Use chicken faeces
Use excess from toilet, showers, etc…
Winemaking
Take waste to Newcastle to be disposed of correctly
Do a lot by hand to minimise energy usage. Prefer hand pick quality
Biophysical Factors
The soils in the Hunter Valley are quite varied and found generally to be impoverished. However, there are some pockets of very good