NCAA Policy Of Amateurism Analysis

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In an article from Uwdawgpound.com reported that the University of Washington signed a 10 year 120-million-dollar deal with Adidas. So, for the next 10 years any husky athletic clothing and or equipment will be supporting an adidas logo. Nothing wrong or exciting about the sponsorship change but it’s what happens next that’s the issue. Such as the athletes who wear the Adidas logo and advertises it at every game. This concept is one of many forms of the NCAA policy of amateurism.
Amateurism is the NCAA’s way of preserving the “student athlete” education first sports second. With this in place the student athlete cannot be paid or compensated from their name, athletics or likeness. Sure, this might set fairness for all player but becomes