Are you trying to get your real estate website to rank well in Google? Here are six tasks that you can do to get your real estate website to rank well.
1. Find a search engine friendly website provider
If you are serious about building a web presence, start with a good foundation. You can always change providers once you have created your website but it is less of a hassle if you just start with a good company from day one. Not all website designers are the same so do your research and get recommendations from existing clients. It is much easier to spend a little time up front and make a wise choice than to jump into something that you will regret down the road.
I use Real Estate Webmasters …show more content…
o Can I see some of your clients and contact them?
o How easy it is create a page?
o What language is the site written in?
o Can I customize the site? If so, how much does it cost?
o Do you offer a property search?
Whoever you decide on make sure it is easy to build pages. One of the important elements in ranking well in Google is plenty of good content. Do not use a provider where it is difficult to build website pages easily. Otherwise, you will just be swimming up stream.
2. Choose your key phrases
Write down a list of key phrases that visitors might search for in Google. Come up with as many as you can. You will use these phrases when you are creating and optimizing your website. There are several tools on the internet to determine the popularity of the key phrases. Google AdWords has a keyword tool that you can use to measure search volumes.
Use these phrases when you are building your web pages. Many SEO professionals will tell you to target one to three key phrases per page. Use the key phrase in your page titles, description tag, heading, URL and page …show more content…
Do not even think about cutting and pasting content from one of your competitors. Search engines know when you do that so they won't trust you as much as someone that creates their own content. You need to be an authority on your field of expertise and prove that to Google by writing original content. If you are not a good writer hire someone or just do your best. Not only will the content tell Google that you are an authority on the subject but more importantly it will prove to your visitors that you know what you are talking about so they will hopefully become clients. Make a point to add quality content as often as