Those oldies but goodies are sounding so good. When you turn on your favorite oldies music station, you are reaping the benefits of decades of work. Not just work in making the music, but the work in carefully crafted formats and dedication of the oldies music station staff.
The music, mostly from the 1950's and 1960's comprise the backbone of the traditional "classic gold" radio stations. Others may consider anything older than today as "oldies", but true oldies format refers to the golden age of rock and roll, 50's and 60's. The classic golden oldies probably extend until about 1964, when the Beatles "invaded" the US, along with other members of the "British Invasion" such as The Kinks, and they changed music in this country forever.
Radio station formats are frequently based on a tried and true oldies format. The program managers work out in advance everything they will play, the traffic director schedules the day's hours into segments of music, commercials and news. Radio jingles correspond with the station format, so you will hear oldies type jingles on an oldies radio station. No rap, just classic rock and roll.…show more content… Even some casinos play oldies, usually on "senior's day", as today's seniors were in their high school heyday when the original music was popular on the radio and at dances. Advertisers who want to target an older audience, 50 and up, choose oldies stations for part of their advertising mix. But seniors are not the only persons listening to the oldies. If so, the format would go out of
