Essay on Oriental Pearl Restaurant Business Plan

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Oriental Pearl Restaurant Business Plan
ⅠExecutive Summary
Oriental Pearl Restaurant is a proposed dumpling restaurant located at Pasadena, CA. It offers a variety of special dumplings and other complementary foods. China has been perfecting the art of dumpling making since the Sung dynasty. Chinese dumplings may be round or crescent-shaped, boiled or pan-fried. The filling may be sweet or savory; vegetarian or filled with meat and vegetables. Dumpling is relatively low in calories and high in nutrition attract weight conscious persons from all walks of life since ancient times.

ⅡBusiness description 1. Products and Services
The Oriental Pearl Restaurant, located on Pasadena, CA, is a unique eatery that provides customer with …show more content…
With these new additions to these Chinese traditional foods, customers will have more choices in Oriental Pearl.

ⅣGoals and Milestones

1. Short Term Goals and Milestones: Entice people and good reputation.
In the short run, Oriental Pearl Restaurant will first plan to entice people to come and try our food. At the same time keep maintain a good appearance and sanitation in restaurant, give our customers a good environment and feelings. In the first two months, we will create an attractive advertising to entice public and convinces them to come Oriental Pearl Restaurant and try our food, also restaurant will have big discount during this period of time. Secondly we need increase sales in the first five months; in this period restaurant must learn which dumpling or menu items are popular for customers and which fail to attract customers. Then we can publish special deals of these popularly items to entice more people. In this period Oriental Pearl Restaurant should start visibility and start to draw a lot of business in Pasadena and around area.

2. Long Term Goals and Milestones: Become the best Chinese dumpling restaurant in Los Angeles
In the long term, our goal is become the best Chinese dumpling restaurant in Los Angeles, use 3 to 5 years to beat out
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