Out Of All The Ten Competitiveness Factors Select One For The Learner

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ASSIGNMENT #2
20 OCTOBER - 26 OCTOBER
[Out of all the Ten competitiveness factors select one for the ACCT and discuss how you will use this factor to bolster its operations. Make your discussion in points.]

Raju Makwana
Fall 2014: BUS515-2674
Email: hiraju.baroda@gmail.com

A competitive advantage is an advantage gained over competitors by offering students greater education, either through economical prices or by providing additional benefits and service that justify similar, or possibly higher, fees. This fact looks at what defines competitive advantage and discusses strategies to consider when building a competitive advantage, as well as ways to assess the competitive advantages in education.
Most Competitiveness Factors:


Affordability – Economical Cost



Accessibility



Open Admission



Valuation / Accreditation



Program variety



Flexibility / Agility



Student services



Student centeredness



High quality of instruction



Partnerships with community



Developmental education.



Distance education.



Dual Credit



Placement



Others [ Unique responses: Facilities, Innovation, Leadership, Marketing, Nothing, Better student-to-teacher ratios, Collaborative learning, College-high school synergy on academic programs, Communication, Organizational development activities, Recruit quality employees,
Strategic planning, Student engagement, Student outreach, Technology, and Training ]

Competitive Factor Analysis
Particulars

What ACCT College Do Better
Than Competitors
Affordability

What Competitors Do Better Than
ACCT College
Marketing

Vice Chancellor or College
President
College Staff or Administrator

Accessibility, Value.

Faculty engagement

Affordability.

District Staff or Administrator

Affordability.

Internal processes
(Recruitment/enrollment/registration;
Completion/graduation; Recordkeeping; Transcript Processing; Short pathways) Marketing.

Faculty

Page 1

Student

Affordability; Student centeredness; Value.

Marketing; Nothing;
Resources/Funding; School spirit and activities; Student centeredness.

Community Member

High quality of instruction.

Completion/graduation; Internal processes (Recruitment/enrollment/registration;
Completion/graduation; Recordkeeping; Transcript Processing; Short pathways); Student support services;
Other.

The overall ACCT College strengths and weaknesses as well as the overall opportunities and threats

STRENGTHS





Affordability Value



Instruction Quality



Programs offerings

WEAKNESSES


Collaboration between district and colleges


Communication (internal; external)



Accessibility / Recruitment


Graduation / Completion



Student Centeredness

Process Improvement

Data-informed decision making

OPPORTUNITIES


THREATS


Workforce Needs (capitalize on workforce


demands for emerging industry programs; trained/skilled workers by existing and



High school misalignment with colleges
Student / Citizen issues (Poor preparation,

incoming industries / Companies)




Articulation agreements with four-year



Page 2




institutions



illiteracy)

Annexation leading to increased enrollment and revenue

Establish / Strengthen partnerships

Technology (demand for new technologies)

Funding reductions

Accountability requirements

Competition from other higher education institutions SWOT Analysis Results

Page 3

Particular

Strength

Weakness

Opportunity

Threat

Faculty

Affordability/value

Employee support (benefits; development) Articulation agreements with fouryear institutions

Funding reductions; High school misalignment with colleges

Vice Chancellor or College
President

Affordability/value

Collaboration between district and colleges;
Distance
education;
Graduation/
completion;
Instruction
quality.

Annexation leading to increased enrollment and revenue;
Establish/strengthen
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