Rhetoric in Popchips Advertising Potato chips have been known to be addictive and unhealthy. But now, you can eat healthy potato chips, that are even more addictive. Popchips are the new revolution of potato chips, that are healthier, non fried and non baked. They have far less calories than fried or kettle chips. With just a little heat and some pressure, they pop! You can eat far more Popchips than regular chips and still be eating less calories. In magazines today, Popchips are advertised by showing their ingredients and appealing to a healthy audience. In one magazine ad, it displays advertisement to healthy eaters. Many people want to know the ingredients and nutrition facts for their food and this ad shows this. It tells you that Popchips