He points out facts about his views on the Day of the Dead holiday and how the characterizations of Coco overpower those of any other authority: “A film like Coco gives the lie to such characterizations that are too often embraced by the President, who has called Mexicans criminals and "rapists," who has disparaged Mexican-Americans, and who wants to wall off our neighbor to the south. The era of Trump makes the success of Coco all the more powerful.” These facts introduce and support the idea that Reyes appeals to the audience's logic, persuading the audience to believe the given information. Along with implementing facts, using statistics and numbers to appeal to the readers logos is just as