When considering hierarchical structures, they provide a sense of direction, security, and responsibility for sustaining and achieving long-term goals when relating to change. Without a distinct hierarchy, communities risk a sense of weakness and the possibility of corruption which would impede their ability to establish change. On the other hand, social media platforms lack that sense of stability and organization due to the platforms often creating an ever-changing and disorganized nature for users. This gives social media the inability to construct a clear hierarchical structure necessary for a determined action of change. While social media informs and inspires people every day, it lacks the organizational regulation that is essential for change. Also, Gladwell exemplifies the importance of personal connection and devotion that comes with creating a social transformation. Gladwell argues that genuine and stable connections are essential for influencing individuals within