One Trump has posted his tweet there are many possibilities as to how his tweet can be consumed by users. For example, some users simply read his tweet and they can interpret it however they choose, other users may share his post and put a comment on it in turn providing the information to their followers while also adding their own interpretation. This sharing and interpreting is what makes social media different from conventional media. This allows people to have a direct connection with that information, have an opinion on it and share that opinion with the majority of people that they know. Their followers in turn can do the same thing to their post. The effectiveness of social media is crucial to the consumption of information. Social media receives information rather quickly and can make something that would otherwise go unnoticed turn into a huge deal. This is the concept of going viral. When something goes. Viral on social media that means that a majority of users have seen it, and lately political movements, interests, activists, and officials have been using social media as their