General Environment
Economic factors.
Major economic key indicators such as gross domestic product (GDP), consumer income, the Consumer Price Index, consumer confidence, unemployment rate, consumer spending, stimulus and tax breaks, and lending standards, stock market, housing, etc. have great influence on a company’s performance and therefore need to be studied and analyzed by managers.
GDP. In the second quarter of 2014, US economy grew much faster than expected. According to the Bureau of Economic…
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