It’s called emotional appeal. The way she uses it is mostly through evidence and quotes. For example “ Reports about the rise of cyberbullying… can make kids feel depressed and insecure”. This shows how kids face depression through the internet. It can also make the reader feel sympathy for the abused children. Another example she uses for emotional appeal is “if we’re not exposing our students to this stuff early, Jackson continues,” they’re going to be left behind”. Once again, it's showing the non benifits about not having internet at an early