"The Extraordinary Science of Addictive Junk Food" written by Michael Moss tells us about the reasons behind the popularity and addiction of junk foods. He starts his writing by summing up a meeting from 1999 when the CEO and presidents of the largest food companies came together to discuss growing problems of obesity and diabetes among the people. As the vice president of Kraft named Michael Mudd tried to convince the seriousness of the problem, one of the CEO stated that they would not do anything that will harm their success. This made the purpose of the meeting futile.
Moss mentions in his article that the food companies' target is to sell more products at any cost. The main strategy is to add one of the addictive ingredients: salt, sugar,