The Doritos's and Mountain Dew commercial is one of those that you simply can't forget because of the famous people acting funny to represent a company in a commercial. The reason that this commercial was so persuasive is because of its music, actors, setting, and funny setting. When the commercial was played it instantly grabbed your attention with the music because you mind says it good and wants to see what it goes to so it directs your attention to the commercial. After it has your attention you see the famous actor holding your attention so you remember who was in the commercial to reference to it. Finally your mind wants to know what the commercial is selling and it finally says the commercial and you can't forget