Tee-Beat Stakeholders

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Stakeholder analysis
Stakeholder Analysis by Tee-Beat Co. determine a list of potential stakeholders with expertise in the medical technology research market, software and hardware design. A brief description on their bibliographies and roles on the development of the product, Heart Condition Monitoring T-shirt (HCMT) are being analysed. The major stakeholder groups include the Company, Tee-Beat Co., collaborating company, International health associations, government regulatory bodies, hospital, research institutes and patients.
Tee-Beat Co. is led by a skilled management team with capability in biomedical and electrical technology. People in Tee-Beat Co are the main participants for the development and contribution to the success of HCMT,
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The greatest technology behind ChoiceMMed is the HeartCheckTM PEN, which is shared by two companies (ChoiceMMed and CardioComm Solutions). The HeartCheckTM PEN device functions as heart rate monitor analysed using ECG technology. This company has been chosen as the sub-manufacturer of Tee-Beat Co. to achieve higher level productivity and revenue in the future.
As the biggest funding resources and advertisements, international health associations play essential roles in the development of our product. World Health Organization (WHO) is considered as the potential stakeholder as this organization will most likely be interested and be one of the funding sources to aid the development process. WHO increases transparency, accessibility and consistency of health estimates to help policymakers make informed decisions about what public health programmes should be prioritized and the research that is needed. Efforts have to be implemented to facilitate contact and obtaining recognition from WHO, so that product could to go in line with the principle of WHO, thus increasing reputation and credibility of our
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These institutes provide good facilities and venue for product development and testing. Somehow, our product requires proper ECG and PPG equipment for testing. Besides, our company team has the opportunity to collaborate with professors and doctors to enhance the performance of product.
Aged people or patients suffered from cardiovascular disease(CVD) are the potential consumers of our products. A group of them are contributed as user feedback during the testing stage. Their feedbacks are essential to improve the performance of this wearable heart rate monitoring device. It is in the way affect the product credibility and the sales of product in the market.
These potential stakeholders are categorized in a matrix describing their influence(power) and interest. Each role will be explained below. Promoters, stakeholders who have the highest degree of interest and influence on success of project. This implies that company will need to construct good working relationships with these stakeholders to ensure the efficiency of project