The Baby Sitter Essay

Submitted By Kzach
Words: 3867
Pages: 16
Open Document
The Baby Sitter
Advanced Entrepreneurship
American Intercontinental University
Professor William Becker
By
Clark, R. Barnes, K. Henderson, L.
Lewis, L. Taylor, M. Zachary, K.

Table of Contents
Executive summary………………………………………………………………. 3
Business description……………………………………………………………… 4
Definition of the market………………………………………………………….. 8
Description of your proposed products or services………………………………. 9
Organization and management descriptions……………………………………… 11
Marketing strategy………………………………………………………………… 13
Financial management…………………………………………………………….. 15
Appendices or related resources…………………………………………………… 18

The Baby Sitter
Executive Summary
Company
Bow Wow Pet Products, Inc is subsidiary of Triangle Solutions and is Start-up Company that will design and market innovative pet products. This business proposal has been conceived and developed to present Bow-Wow Pet Products, Inc. latest invention, The Baby Sitter to prospective investors and to assist in raising $100,000.00 of capital needed to begin production and the launch of the Baby Sitter.
The Market The pet product industry is a large and expanding market. The most rapidly growing market segment is pet products and supplies, which represents 5.5% of the market. According to the 2011/2012 National Pet Owner Survey, 62% of U. S. households own a pet, which equates to 72.9 million homes. (Pet Industry Fact, n. d.) Moreover, according to the 2013-2014 APA National Pet Owner Survey, basic annual expenses for dogs and cat owners for toys was $41.00 dollars for dogs and $23.00 dollars for cats. (Pet Industry Fact, n. d.)
Business Description Bow Wow Pet Products, Inc. develops, manufactures, and markets pet products. Our mission is to develop products that help people enjoy their pets more. We combine intensive market research with world-class industrial design and engineering to create innovative products that address identified needs in the pet product market.
Marketing
We will work with our advertising and marketing partners to develop clear marketing strategies for our products. This effort will set our products apart from a field of competitors that seems to lack a coherent marketing strategy. Marketing and advertising by competitors, even in trade magazines, is virtually nonexistent. Our competitors seem content to merely get their products in a store and then hope that the customer selects their product over the other choices available.
Operations
Bow Wow Pet Products, Inc. products operations strategy leverages limited resources by utilizing external resources for product development assistance, manufacturing, fulfillment, and marketing. With this operations strategy, we can quickly and efficiently develop new products, initiate manufacturing activities and distribute our product with minimal upfront and fixed costs, resulting in significant profits.

Start-up Summary Bow Wow Pet Products, Inc. total start-up costs include expenses incurred before the start of the plan include legal counsel (patent, trademark, and business), consultants (marketing, advertising), and research and development. Assets required at the start of the plan include manufacturing tooling and initial product inventory. Additional funds are required to launch a marketing campaign, finance daily/monthly operations, and have cash available for contingencies. A portion of the start-up costs has been financed by direct owner investment. The remainder of the start-up capital required will be provided by a combination of investment, SBA guaranteed loans, and lines of credit.

Start-up Requirements
Start-up Expenses Legal - patent, trademark, and counsel $6,000
Consultants – marketing $6,500
Corporate/Product Identity
Show More

Related Documents: The Baby Sitter Essay

Persuasive Final Draft Essay

care for any students if the people who are going to work in the day care will hurt or not treat the children right. There will be cameras installed in free daycare in all colleges because nobody are going to let the children be harmed in hands of baby sitter. If students leave their children…

Words 489 - Pages 2

Personal Narrative: The Simply Sitter Procedures

Crystal and Stephen brought their adorable, little angel into my baby photographer's studio recently. They took advantage of the Simply Sitter sessions that I offer to my clients. These sessions are for babies who are sitting without assistance, but are not walking on their own yet. Caroline was 7 months old at the time of her shoot. This is around the perfect age for the Sitter Sessions. I absolutely adore the sessions since I have the opportunity to play with these little cuties while taking…

Words 308 - Pages 2

The Leap Character Analysis

push along the plot. First, we will take a look at how the baby sitter pushed along the plot in the scene when the house caught fire. The way the baby sitter was pushing along the plot is she fell asleep before the fire had started and she didn't wake up till the fire had covered the stair case. If the baby sitter had not fallen asleep she could have got the author out of the house before the stairs were cover with fire. The baby sitter did not, but if she would have there would have been less conflict…

Words 503 - Pages 3

Research: Education and Arise High School Essay

where. I was suppose to gain information and teach younger kids about it. This was to help them prevent teenage pregnagcy and have a sex ed class and be aware of the concequences. Adrian Baby Sitter Oakland, California Baby Sitter May 2007 August 2012 I helped my mom take care of baby Adrian ever since he was 22 days born. Now his 6 years old, I helped my mom shower him change him when he was younger and now that his a little older and goes to pre-school I help him do his…

Words 561 - Pages 3

Good Father Essay

It is easy for adult to give birth to a child, but not for everyone to be a good parent. Though I haven¡¦t any child, I think a good parent should have some suitable qualities. Some of them are as follows. First, a good parent should have a heart of love. Many evidences show that children have a happy childhood more likely if they grow up in an environment full of love. I am lucky that my parents love me very much. When I was a little girl, I was too shy to talk to strangers, so I used to play…

Words 434 - Pages 2

TV: a hurtful device Essay example

ignore their children and just place them in front of the TV without a second thought. “Public Opinion in Television: How It Is Changing” stated, “ a decline in the reported use of television as a baby-sitter,” (Comstock 43) in 1986, that is not the case today. There are uses of televisions as baby-sitters. Families do not spend time together anymore or have any family activities that they can have fun doing. Television can hinder how people learn things. It can give news that only tells one side…

Words 392 - Pages 2

Stranger Assault Research Paper

Stranger assault is also considered sexual assaults, it is known when the victim does not know the offender, so is a stranger because only saw by sight and does not recognize the aggressor, it is the classification that involves either the victim as the delinquent a stranger. In other words, is considered an act of sexual violence that results in a very high degree of physical violence. Another category of sexual abuse is incest, it is qualified when people are related in marriage or in a family…

Words 306 - Pages 2

The Bean Trees Essays

graduation Taylor decides to leave her small town to see what life has to offer her. Taylor’s car ends up breaking down in the middle of the Cherokee Nation on Oklahoma. While Taylor is getting ready to leave a woman goes up to Taylor and gives her a baby telling her to take it. Taylor drives off with the child and later discovers that the child had been abused and sexually molested. She calls the child turtle, because the girl’s tendency to grab objects and people. Later Taylor and Turtle…

Words 402 - Pages 2

The First Few Months Of Life Are A Crucial Stage In The Development Of Human Development

with the environment, will allow an unparalleled learning and the development of social skills, emotional, cognitive, motor and sensory perception complications, which will be the basis of a lifetime. Early life experiences of the babies with their parents and sitters have a crucial impact to determine which neurons connected to and to eventually migrate connections as well as which will die due to disuse. The neural network field of the children has an infinite potential, with circuits, not a program…

Words 3091 - Pages 13

Children and Young people Essay

to walk without learning to crawl first but this development even when being missed out is still viewed as an expected pattern to happen. Whereas rate of development is the speed it happens in, this could be where one baby achieves walking unaided at 10 months where as another baby may not accomplish this till 12 or even 16 months, some children may reach various development stages earlier or later then another child, each progress that happens is individual to them and children all develop at different…

Words 982 - Pages 4