it supports his talents as a natural rhetorician. Kennedy begins his speech with a very strong ethos appeal. In his speech he says “The world is very different now,” “We dare not forget today that we are the heirs of that first revolution.” He mentions the past only in the beginning of his speech, but then quickly turns it towards focusing on the future.
To advance his ethos appeal Kennedy says:
Let every nation know, whether it wishes us well or ill, that we shall pay any price, bear any burden…
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