Essay on Week 3 Case Analysis

Submitted By reydel1137
Words: 734
Pages: 3
Open Document
COMPANY NAME/WEBSITE/INDUSTRY

Fresh Direct, Freshdirect.com, Food and Grocery

BACKGROUND/HISTORY

Fresh Direct is a company that allows you to order your food online and get next day delivery, their motto is “Our Food is fresh; our customers are spoiled….. Order on the web today and get next-day delivery of the best food at the best price, exactly the way you want it with 100% satisfaction guaranteed.” The primary business is to allow customers to order their food online and avoid going to a grocery store they can buy anything they want online and you can have it delivered to your house. Key players would be the people who launched the business in 2001 Joseph Fedele and Jason Ackerman. Many companies have fallen online with the grocery service and they boldly stated they were the “greatest way to shop for food” this again was a bold statement in many of these chains have fallen. Company launched in 2001 and by 2011 you had to have an order of 30$ with a delivery fee associated with it. The company started to fall apart when the competition start to raise in the industry that is when they started offering local grown and organic but there were some fields they just couldn’t compete with.

SWOT ANALYSIS

Strength:
* Has strong financial assets
* Powerful online grocery brand
* Advanced food technology with software system
* Strong relationship with local stores and distributors
* Approach is very innovative
* Excellent customer service
* Warehouse had 12 separate temp zones
* Extreme high standard for cleanness
* Refrigerated loaded trucks to keep foods fresh
Weaknesses:
* Sold perishables and they had not attentions customer demanding
* They are only focused on selected zip codes
* Depends on a main competitive advantage
* Senior management keeps changing on 4th CEO
Opportunities:
* Had reputed brand names and its customers are highly trusted
* May expand their business
* Start delivery of imperishable products
* To take over, merge with, or form strategic goals with other online grocery stores
Threats:
* Wholes Food has already threaten food sales
* Traders Jo’s opening stores around their area * Visible cardboard boxes are environmental threat
* Trucks parked in big city streets have made congestion issues

ANALYSIS VIA PORTER’S FIVE FORCES MODEL

Threat of New Entrants:
The e new entrants requires a big capital, experience, understanding the advance technology system, learning online grocery stores and access to suppliers and distributors
STRENGTH: LOW
Threat of Substitute:
The local suppliers, distributors and corner stores are other options of the customer to buy fresh food. Fresh Direct is familiar of its brand name and mostly customers loyal to them
STRENGTH: LOW
Power of suppliers:
Fresh Direct has known by its brand its customers are loyal with its products. If the suppliers has its own good brand in the market they can easy access with local shops or supermarket, but they already have good
Show More

Related Documents: Essay on Week 3 Case Analysis

Circuit Board Fabricators, Inc. Case Analysis – Week 3 Essay

Case Summary Circuit Board Fabricators, Inc. is a small manufacturer of circuit boards located in California. (Chase, Jacobs, and Aquilano, 2004) Large computer companies such as Apple and Hewlett-Packard hire Circuit Board Fabricators to "make boards for prototypes of new products." (Chase, et al., 2004) The case study suggests that Circuit Board Fabricators has a good business plan established within the organization. CBF has implemented a largely automated process using industry standard…

Words 1181 - Pages 5

Managing Strategy And Change

Module Guide MANAGING STRATEGY AND CHANGE BBM-7-MSC Faculty of Business 2014/2015 MBA (Level 7) Table of Contents 1. Module Details 3 2. Short Description 3 3. Aims of the Module 3 4. Learning Outcomes 3 4.1 Knowledge and Understanding 3 4.2 Intellectual Skills 4 4.3 Practical Skills 4 4.4 Transferable Skills 4 5. Assessment of the Module 4 6. Feedback 5 7. Introduction to Studying the Module 5 7.1 Overview of the Main Content 5 7.2 Overview of Types of Classes 6 7.3 Importance of…

Words 3063 - Pages 13

Hcmg730 Full Course (All Discussion, Reflections, Case Analysis and Final Assessment) Essay

HCMG730 full course (all discussion, reflections, case analysis and final assessment) Click Link Below To Buy: http://hwcampus.com/shop/hcmg730-full-course/ Week 1 Discussion Question 1 “Because Congress passed ARRA after passing HIPAA, any conflicting provisions between the two statues will be governed by the provisions of ARRA. The two statues can be reconciled because of a provision in ARRA that states any HIPAA statutory provision or regulation remains in effect to the extent that it…

Words 2080 - Pages 9

Acc 281 Week 5 Final Paper

ACC 281 WEEK 5 FINAL PAPER To purchase this visit here: http://www.nerdypupil.com/product/acc-281-week-5-final-paper/ Contact us at: nerdypupil@gmail.com ACC 281 WEEK 5 FINAL PAPER Focus of the Final Paper Write an 8 to 10 page Case Analysis of the following article (which can be found in the Ashford Online ProQuest database): Souza, M. & McCarty, B. (2007). From bottom to top: How one provider retooled its collections [electronic version]. Healthcare Financial Management, 61(9), 67-73.…

Words 1014 - Pages 5

BUS 698 Week 3 DQ 2 Time and Logistics Essay

BUS 698 Week 3 Discussion Question 2 Time and Logistics shows the solutions to the following problems: Why is time important to competitive advantage? Indentify and explain six key contributions that speed can make to logistics and supply chain strategy. Document your sources. Respond to at least two of your fellow classmates Business - General Business BUS 698 Week 1 Assignment Case Analysis BUS 698 Week 1 DQ 1 Alignment BUS 698 Week 1 DQ 2 Dell BUS 698 Week 2 Assignment…

Words 530 - Pages 3

Business Admin Essay

to relevant class activities. Students who display inappropriate behavior such as those above, or engage in other disruptive habits (i.e. too much chit-chat or fooling around with buddies) may be asked to leave the class. Attendance Policy: After 3 unexcused absences your grade will be subject to dropping one third of a letter for every subsequent absence. Habitual tardiness will also be reflected in the final grade. Statement on Plagiarism and Cheating: Passing off someone else’s work, particularly…

Words 2890 - Pages 12

ACC 227 Entire Course Essay

ACC 227 Week 1 Appendix B.doc ACC 227 Week 1 DQ 1.doc ACC 227 Week 1 DQ 2.doc ACC 227 Week 2 Assignment.doc ACC 227 Week 2 Checkpoint.xls ACC 227 Week 3 APPENDIX C FORTUNE.doc ACC 227 Week 3 DQ 1.doc ACC 227 Week 3 DQ 2.doc ACC 227 Week 4 Assignment.xls ACC 227 Week 4 Checkpoint.xls ACC 227 Week 5 Checkpoint.xls ACC 227 Week 5 DQ 1.doc ACC 227 Week 5 DQ 2.doc ACC 227 Week 6 Appendix.xls ACC 227 Week 7 Checkpoint.doc ACC 227 Week 7 DQ 1.doc ACC 227 Week 7 DQ 2.doc ACC 227 Week 8 Assignment…

Words 758 - Pages 4

Biomes 2015 Essay

This unit will be studied over 8 weeks covering the following essential questions. Biomes: 1. What is a biome? 2. What are the world’s biomes? 3 Where are the world's terrestrial biomes? Biomes 2015 Page 1 3 weeks 2. What are the world’s biomes? 3. Where are the world's terrestrial biomes? 4. What are the factors affecting biomes…

Words 587 - Pages 3

Guide: Marketing and Kellstadt Graduate School Essay

subject line of all emails to ensure I find your email in case it is caught by spam control) Course Objectives: 1. Develop an understanding of the fundamental concepts in Marketing. 2. Develop a functional understanding of both macro-marketing and micro-marketing environments. 3. Gain an understanding of products and services from a marketer’s and a consumer’s or other business perspective. 4. Learn basic marketing strategies including SWOT analysis and various marketing model constructs. 5. Gain an understanding…

Words 1925 - Pages 8

Essay on MN2205 Course Outline

business examples. Workshops will be used for case studies and applications of the material covered in the lectures. The aim of the module is to introduce the student to the way in which a firm can achieve sustainable competitive advantage through strategy. The course aims: 1. To discuss key concepts and debates in the theory of corporate and business strategy. 2. To examine the changing context in which the corporate strategy is formulated and implemented. 3. To illustrate how theoretical debates can…

Words 1330 - Pages 6