Managing in
Contemporary Organizations
Lecture Overheads: Week 1
Who is Who?
Subject Coordinator:
Dr Joeri Mol
Email: jmol@unimelb.edu.au
Consultation Hours: Wednesday, 17pm-18pm
Head Tutor:
Ms Geeta Mirchandani
Email: geeta.mirchandani@unimelb.edu.au
Consultation Hours: Fridays, 13pm-14pm, and by appointment only (please send your request for consultation by 5pm on the Wednesday prior).
Tutor:
Mr Nick Taylor
Email: nicholas.taylor@unimelb.edu.au
Consultation Hours: Upon request
Subject Resources
All resources are availed through LMS
Subject Outline
Weekly Readings
Lectopia (formerly known as iLecture)
Assignments
Contact us:
Email works best!
Meet the teaching team
Schedule MGMT30002
Assessment
Expectations
Sony Case Study Competition
LMS
2. Today’s learning objectives:
General introduction to the study of organizations Ten Milestones (Block & MacMillan, 1985)
Birth & organizational legitimacy
Organization of this Subject
Class Format:
Lectures
Tutorial
Assignments
Sony Case Study (40%)
End of term exam (60%)
Subject Content
Jones: Organizational Theory, Design and
Change
Weekly readings
Sony Case Study
All on final exam
1
Expectations
Sony Case Study Competition
Both lecture and tutorial attendance is required
Tutorials start in Week 1
To complete the preparations and do the reading
(which is substantial!)
Take part in the Sony Case Study Competition
To participate actively in the tutorials; highly selfdisciplinary character
To hand in assignments on time or inform the online tutor of any problems as soon as possible
To feel free to ask questions and raise issues
Please Note: This is a very demanding but rewarding subject!
Cases on Sony are assigned weekly
You will work in teams of 4-5
Case studies will count for 40% of your grade
Competition-based; weekly updates on web
3 best teams will present their work in the last week of the semester to industry executives
3% bonus for best 3 teams
Sony Corp
Founded in 1946 by Masuru Ibuka &
Akio Morita
Annual turnover $80 Billion
Over 168K employees
Global economic downturn has affected
Sony
Sony Corp cut 16,000 jobs hoping to save $9.1 billion/year
Loss of $3 Billion over 2011
CEO Howard Stringer to become president on April 1, 2009 in an effort largely seen to give him the mandate for organizational restructuring
2012: CEO Stringer steps aside amid disappointing figures and makes way for
Kazuo ‘Kaz’ Hirai, former CEO of SCE
Why Study Sony?
Truly global company; key technology player in Asia-Pacific
Throughout its history encountered many organizational challenges from which we can learn
In depth knowledge of Sony held by developers of learning material Sony and strategic partners actively collaborating in teaching curriculum:
Sony Computer Entertainment
Sony-Ericsson
Sony Australia
Media Catalyst
Funded through 3 teaching innovation grants from the Teaching and Learning Unit of the Faculty of Economics and Commerce
Today’s learning objectives
What is an Organization?
1. To understand why organizations exist and the purposes they serve
2. Investigate initial problems inherent of starting a new business
3. Understand the importance of legitimacy for new businesses
4. Have a general understanding of organization theory
Organization: a tool used by people to coordinate their actions to obtain something they desire or value
Entrepreneurship: the process by which people recognize opportunities to satisfy needs, and then gather and use resources to meet those needs
2
How Does an Organization Create Value?
How Does an Organization Create Value?
Value creation takes place at three stages: input, conversion and output.
Inputs – include human resources, information and knowledge, raw materials, money and capital
Conversion – the way the organization uses human resources and technology to transform inputs into
