07
THIS
ISSUE 08
THE YEAR IN CONTENT
See what’s new in blogging and social media.
HUBSPOT COMMUNITY
Dive into the inbound movement with our customers and partners.
02
15
PRODUCT NEWS
Meet HubSpot’s new Sales
LETTER FROM THE EDITOR
Platform and marketing tools.
FROM THE EDITOR: BRIAN HALLIGAN
17
Eight years ago, HubSpot was started with one simple
forward to for some time and none of it could have
goal: make it easier to get going with inbound, so
happened without our incredible customers, marketing
CULTURE HAPPENS
businesses could get growing. One phone number to
agency partners, and millions of fans who have supported
Check out what makes
call, one password to remember, one platform to learn.
our mission to make the world inbound. We couldn’t be
HubSpot a top place to work.
One integrated system, designed from the ground up to
more grateful.
transform how organizations market and sell.
But, while it was nice to glance back and appreciate all
But, when we started HubSpot in a tiny one-room office a
that we’ve accomplished, our eyes are set firmly on what’s
HubSpot co-founder and CEO
Brian Halligan looks back at 2014.
09
A PUBLIC AFFAIR
A behind the scenes look at
HubSpot’s IPO.
11
20
block from the MIT campus, we didn’t know the magnitude
Romeo, Brian
ahead. We are still in the early innings of what the inbound
of what we were starting. We thought we were starting a
Halligan’s dog,
movement can and will become, and we’ve built a company
software company. We were wrong. We had not just started
is a fixture around
and a community that is ambitious, crazy, and talented
UNLIMITED VACATION
a software company, we had sparked an entire movement.
the office, at
enough to transform how the world’s organizations market
Our favorite ‘policy’ exposed.
This year that movement has grown to reach over 13,500
INBOUND, and
and sell.
HubSpot customers in more than 90 countries around the
on earnings calls
It takes years of hard work to get to the starting line
03
CMO Mike Volpe
INBOUND 2014
world. More than 10,000 of our closest friends joined us in
and we wouldn’t be here today without the support of our
snapping a photo
Recapping the world’s largest
Boston for the INBOUND conference while our HubSpot
customers, partners, and employees. Thank you for making
of our banner at
marketing and sales conference.
team grew to 785 employees. We took the movement
2014 a banner year. We can’t wait to work with you for
MILESTONES
the NYSE.
‘down under,’ opening our third office globally in Sydney,
years to come.
A glimpse into the year’s biggest
Australia. And, we were proud to expand further into sales
highlights.
with Sidekick and a free CRM. Inbound isn’t just a way of
05
21
After years of dedication, hard work, and overwhelming
AROUND THE WORLD
IN 365 DAYS
WHAT’S IN
YOUR SWAG?
9th, 2014. It was a milestone that we’ve been looking
An international view of our
HubSpot-inspired gear you
business and community.
may have missed.
thinking about marketing, it’s a way of doing business.
2
support from our customers, we were able to make our initial public offering and take HubSpot public on October
BRIAN HALLIGAN
Co-founder & CEO, HubSpot
3
MILESTON ES
$
115.9M
Total Revenue
Total
Customers
We increased annual revenue by 49% in 2014 thanks to the success of our customers, partners, and community.
13,607
Customers are at the core of the inbound movement and we’re proud to say that we now have an even larger customer base around the world that is changing the way businesses market and sell.
785
Employees
We launched the
HUBSPOT CRM
For HubSpot, 2014 was full of new endeavours, hard work, and celebration. Our customers’ growth fueled the inbound movement, now reaching more businesses, countries, and people than ever before. Here’s a snapshot of some of our proudest moments from 2014.
We opened a brand new office in
10,000
+
SYDNEY
Registered INBOUND