Bp Management and Strategies Research Paper

Words: 3311
Pages: 14
Open Document
British Petroleum and Recommendations for Improvement and Success

Abstract
This paper will look at British Petroleum, BP, one of the largest oil companies in the world. Following the Gulf Oil Spill does BP have sustainability in this market? This paper will examine the early history of the company. It will look at the competitive advantages of the organization by looking at its SWOT analysis. The company’s market strategy will be examined including its growing interest into alternative fuels. Its internal structure will be compared to the persona that BP is trying to convey that they are a globally friendly company with interests in developing low and no carbon emission fuels.

British Petroleum, BP, is one of the largest oil and …show more content…
There are threats BP should be concerned with as well. As touched on above, their PR state is a weakness and opportunity, but also a threat. This is listed in three places because BP is at a turning point. They can both shore up their safety measures throughout their organization and help communities or they can keep on their current track record. If their track record continues of cutting corners where safety is concerned, there is a greater chance for more suspensions and fewer opportunities in the United States. This could kill BP’s bottom line and ultimately destroy the company. Pending litigation and possible future litigation from the Gulf oil spill is another threat to BP. BP has already been slapped with federal fines of over $4 billion and has spent billions in cleanup. There is still a chance for future civil litigation on the part of states and residents affected. BP is also having issues in Russia. BP’s 50% stake in TNK-BP is unraveling and has added billions in liability to BP’s books. Also a threat, is the condition of the regions that possess the largest oil deposits. Continued unrest in the Middle East has caused problems in the extraction and transportation of oil products. If tensions between Israel and Arab nations escalate any further, all oil production in the region is in danger. Lastly, the
Show More

Related Documents: Bp Management and Strategies Research Paper

Internal and External Communication on Bp Gulf Oil Spill Essay

Executive Summary BP oil spill in April 2010, had incurred serious damage to both the company and publics. Though some internal and external communication strategies were carried out after the accident, more improvements should be made by BP to maintain the safety and reputation. The internal strategies used by BP, employing appropriate communication channels and appointing a CEO who is familiar with American cultures, need to be analysed and evaluated, as well as the external strategies aiming at reacting…

Words 3897 - Pages 16

Ethics: Strategic Planning Process Essay

preliminary step in the corporate world in which senior management defines the organization’s strategy, direction and decision making. Ethical values social responsibility serve an important role in the strategic planning process” (Abdullah, A.). The additional elements that are factored in the strategic planning process are: transparency - The impacts to all stakeholders have to be considered equally in order that management staff makes management decisions. There should be an easy relay of information…

Words 706 - Pages 3

BP Essay PDF

What market are you in and how do you compete? BP is one of the largest energy companies in the world that is positioned as a multinational oil company with headquarters in London. It operates in two business segments: Exploration and Production, and Refining and Marketing. BP p.l.c. provides fuel for transportation, energy for heat and light, lubricants to engines, and petrochemicals products worldwide. BP also sells refined petroleum products, such as gasoline, diesel, aviation fuel, and liquefied…

Words 4599 - Pages 19

Essay on BP: Change

B.P. International Organization: Change, Conflict, Crisis, and Communication Barriers Tami Dicken & Kyle Rutter University of Indiana East Author Note This paper was prepared for IU East, Semester A, taught by Professor Morton. B.P. International Organization: Change, Conflict, Crisis, and Communication Barriers Change in an Organization Change is everywhere and can come in many different forms. Change in an organization is no different and can sometimes prove to…

Words 3228 - Pages 13

Susutainability Development in O & G Industry Essay

Contents Introduction 1 Description of the Organization 1 Impact of Statoil activities of the environment 3 Importance of Statoil acting in a Responsible Manner 4 Alternative Energy 5 Acting in Accordance with Laws 5 Water Management 6 Sustainable Shipping Strategy 7 Stopping Spills 8 Biodiversity 8 Natural Gas 9 Sustainable Arctic Operations 10 Reflective Log 10 References 13 Reflective Log 15 Statoil’s Sustainability Related Activities Introduction This assignment is formulated…

Words 3974 - Pages 16

Entrepreneurship and family Business Essay

superior performance. 9. Define SWOT An assessment that provides a concise overview of a firm’s strategic situation Inside the company – strengths and weaknesses Outside the company – opportunities and threats 10. What reduce a focus strategy The focus strategy is imitated The target segment becomes structurally unattractive because the structure erodes or because demand simply disappears The target segment’s differences from other segments narrow New firms subsegment the industry 11. Advantages/disadvantages…

Words 1874 - Pages 8

Essay on Strategic Marketing

Department of Management, Marketing, and Entrepreneurship | | MKTG 301-13S2 (C) Strategic Marketing 2013 |Course Co-ordinator: Dr. Sussie C. Morrish | |Room: 2, Apt. 153, Block K, Homestead Lane | |Telephone: 3642987 x 3547 | |Email: sussie.morrish@canterbury.ac.nz | |Lectures…

Words 1397 - Pages 6

Web Research Essay

May 19, 2013 Economics 615 Web Research Introduction Thesis: This paper explores companies that are noted for their best practices in engagement with the global economic environment. I have conducted extensive web research to analyze these companies in some detail. The overview and conclusion have a number of strategic insights. The main body includes a helpful discussion on the practices of the retail giants Walmart and Amazon.com. In this paper the areas I cover include: 1. Best…

Words 2047 - Pages 9

Group Project AxoGlobal Essay

February 2015 BBA Winter 2015 Group Project Gurpreet Singh Juan Jose Sanchez Kevin Sarreri Phaa Rowe Milos Smiljanic Table of Contents Introduction 2 Structure, Planning and Reason 3 Risk, Assets, Liabilities and Management Issues 4 Investment Strategies: 6 EU Stocks: 6 Gold 7 Oil 8 Renewable energy 9 UK Treasury Bills 10 Portfolio 11 Conclusion 11 Introduction In this day and age, business is the path of our development as the human species, leading innovation in technology…

Words 4411 - Pages 18

Essay on Procurement in Oil and Gas Industry in Developing Countries Nigeria Agip

The report starts with an introduction to the country Nigeria itself. It develops with the research on the oil and gas sector in the country and then focuses on the AGIP and its operations. Thus the first section comprises the Introduction, the background of the problem the research objectives, literature review regarding the procurement process and the company AGIP. The second section is about the research methodology, the data analysis and presentation of…

Words 12230 - Pages 49