Canadian Walmart Marketing Strategies Essay examples

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Canadian Walmart
Vanessa Crain
Everest University

I chose a Canadian Walmart in Mississauga, Ontario. I discovered that there are not many differences storewide. They use the same Blue and Yellow colors. The store is set up in the same way. They use the same sales as in: Clearance sales and rollback pricing. They don’t have a layaway department. Yet, they do have a grocery department. The differences in their native resources reflect in their common goods sold. Because of the harsh climate, dairy is a very expensive product in Canada. Comparing Leap Pad Ultra Learning Tablets, there was only a .49 cents difference. While a gallon of milk sold in the
U.S. in typically priced at $3.50 to $4.00, a half a gallon of milk sold in Canada averages about $50 and a whole gallon, they won’t even list the prices in the Walmart flyer. Some powdered milks range from $75 to $115! Canada’s resources that are plentiful are: Wheat, Canola, and other grains, Canola, the largest producer in the world of Timber, Zinc, Uranium and a world leader in many other natural resources as Gold, Nickel, Aluminum and Lead. As in cultural differences there aren’t many cultural differences, other than the fact that they are a socialist country and offer free health care. Despite the similarities between the two countries Canada has many significant differences in how employment relationships are governed. Employees wishing to do business in Canada should be aware of these differences

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